Hehe Labubu – Explore Fun, Memes, and Viral Moments in 2025
The world of collectibles, pop culture, and digital trends is constantly shifting, but one mischievous character has cemented its place at the forefront: Labubu. In 2025, Labubu isn’t just a highly sought-after art toy; it’s a full-blown cultural phenomenon, a source of endless memes, and the star of countless viral moments across social media platforms. Its enigmatic charm, coupled with shrewd marketing and a passionate community, has propelled “Hehe Labubu” into a unique space where physical toys fuel digital fads and vice-versa.
From unboxing frenzies that crash websites to the unexpected rise of a Labubu-inspired meme coin, the year 2025 has seen Labubu reach unprecedented levels of virality. Let’s explore how this toothy little monster continues to dominate conversations, feeds, and even the financial markets.
The Labubu Mania: Beyond the Toy Shelf
Labubu, created by Hong Kong artist Kasing Lung and popularized by Pop Mart, has always had a dedicated following. Its appeal stems from a unique blend of “ugly-cute” aesthetics, a mischievous personality, and the thrill of the blind box concept. However, 2025 has witnessed an explosion of Labubu’s popularity, transforming it from a mere collectible into a pervasive cultural icon.
What’s driving this surge?
- Celebrity Endorsements (Authentic & Widespread): From Blackpink’s Lisa to Rihanna, Dua Lipa, David Beckham, and even Kim Kardashian, A-list celebrities have been spotted casually sporting Labubu bag charms or sharing their collections. These organic, unforced endorsements have played a colossal role in propelling Labubu into mainstream fashion and pop culture, reaching millions beyond the traditional collectible demographic. E! News and other major entertainment outlets have been quick to highlight these celebrity “Labubu moments.”
- The Power of TikTok: TikTok remains the primary incubator for Labubu’s viral spread. The hashtag #Labubu has garnered millions of views in 2025, dominated by:
- Unboxing Videos: The suspense and sheer joy (or sometimes comical despair) of blind box reveals resonate deeply with viewers. Videos of collectors “sobbing” over rare pulls or reacting to secret figures have become a genre in themselves.
- “What’s In My Bag” Features: Labubu’s popularity as a bag charm means it’s frequently featured in fashion-oriented content, often dangling from luxury handbags.
- Collection Displays & Room Tours: Devoted collectors showcase elaborate displays of their Labubu armies, inspiring others and fueling the desire to collect.
- Scarcity and Hype Culture: Pop Mart has mastered the art of creating demand through limited drops and unpredictable releases. This scarcity, combined with the blind box lottery, turns each new series launch into a high-stakes event. Long queues outside Pop Mart stores globally (including in London and other major cities) and rapid online sell-outs (sometimes crashing websites like Pop Mart UK’s) are common occurrences in 2025. This “fear of missing out” (FOMO) is a potent driver of virality.
- The Rise of “Lafufus” (Fake Labubus): Ironically, the immense popularity has spawned a thriving market for counterfeit Labubu figures, affectionately dubbed “Lafufus.” What started as a problem has evolved into its own sub-culture, with some collectors actively seeking out these often-stranger, “weirder” fakes, adding another layer to the “Hehe Labubu” meme landscape. TikTok feeds in 2025 are full of “Real vs. Fake Labubu” comparisons and “Lafufu unboxing” videos, contributing to the overall buzz.
Labubu in the Meme-verse: “Hehe Labubu” Takes Over
The inherent expressiveness and mischievous nature of Labubu make it a perfect subject for internet memes. “Hehe Labubu” encapsulates the character’s signature grin and often mischievous demeanor, allowing it to be adapted into a wide array of relatable and humorous contexts.
Here’s how Labubu is manifesting in meme culture in 2025:
- Reaction Images and GIFs: Labubu’s diverse facial expressions—from bewildered to overjoyed, grumpy to cunning—make it an ideal reaction image. A specific “Hehe Labubu” grin has become synonymous with playful mockery or a sly acknowledgment of chaos.
- Relatable Scenarios: Memes often place Labubu in everyday human situations, exaggerating its reactions to mundane tasks, social interactions, or online struggles. “My face when…” memes featuring Labubu are particularly popular.
- Collecting Woes and Joys: The blind box experience itself is a rich source of meme content. Memes about the pain of getting a duplicate, the elation of finding a “secret,” or the lengths collectors go to acquire a rare figure are widely shared within the community and beyond.
- “Labubunomics” and Scalping Parodies: With the booming secondary market and astronomical resale prices for rare Labubu figures (a life-sized Labubu sold for over $150,000 at a Beijing auction in June 2025), memes have emerged to parody the frenzied economy around them. Content creators joke about the “investment potential” of these toys and the absurd markups by scalpers.
- Fan-Created Content and Customization: The meme culture extends to fans creating their own Labubu-inspired content, from custom crochet outfits (e.g., for “Prada boy” Labubu or Disney’s Stitch Labubus) to fan art and even “wholesome pickup lines” featuring Labubu references on TikTok. This active participation solidifies its meme status.
The Unforeseen Digital Leap: Labubu Meme Coins
Perhaps one of the most unexpected viral moments of 2025 for Labubu has been its foray into the cryptocurrency world with the emergence of Labubu-themed meme coins, particularly on the Solana blockchain.
- A Digital Substitute: With physical Labubu toys becoming increasingly difficult to acquire due to high demand and limited supply (leading to stores even pausing sales for safety concerns), fans sought alternative ways to engage with the brand. The $LABUBU meme coin, launched in October 2024 and experiencing a dramatic resurgence in 2025, filled this void, becoming a digital collectible for those unable to obtain the physical ones.
- Community-Driven Hype: Like traditional meme coins, $LABUBU thrives on community engagement and social media buzz. Crypto influencers and enthusiasts have posted tweets and content featuring Labubu, amplifying its reach within the Web3 space. The token’s surge (skyrocketing by 5,934% to a market cap of $49 million in early 2025) directly correlated with the physical toy’s viral moments and discussions.
- Bridging Physical and Digital Fandom: The meme coin represents a fascinating crossover, turning a physical toy craze into a digital asset. It allows fans worldwide to participate in the Labubu phenomenon without relying on limited drops or reseller markets, transforming it from merely a speculative asset into a shared cultural symbol across two distinct communities.
Labubu in 2025: More Than Just a Moment
The “Hehe Labubu” phenomenon in 2025 is more than a fleeting trend; it’s a testament to several evolving consumer behaviors and marketing insights:
- The Power of Authenticity: Labubu’s viral spread feels organic, driven by genuine enthusiasm from celebrities and everyday collectors, rather than heavily scripted campaigns.
- Scarcity and Surprise as Marketing Tools: Pop Mart’s mastery of limited releases and the blind box gamification transforms shopping into an exciting, communal experience.
- Intergenerational Appeal: Labubu appeals to both children (who love their “weird-looking but cuddly” nature) and adults (who find nostalgic comfort and an adult thrill in collecting). It’s become “playground currency” for kids and a coveted fashion accessory for adults.
- The Blurring of Physical and Digital: The rise of the $LABUBU meme coin exemplifies how physical cultural trends can seamlessly transition and thrive in the digital realm, creating new avenues for fandom and participation.
As 2025 progresses, Labubu continues its ascent, breaking auction records, sparking online conversations, and cementing its place as a quintessential pop culture icon. Whether it’s a small plush dangling from a designer bag, a coveted “secret” figure, or a viral meme circulating online, “Hehe Labubu” is here to stay, reminding us that even the most mischievous creatures can capture the world’s heart, one delightful moment at a time.